The Influencer Strategy Manager is responsible for managing a network of teachers per the needs of our client, The Bill and Melinda Gates Foundation. This person will be in an influencer engagement role, working closely with these teachers to source and create relevant, authentic content for a set of social media streams. You’ll not only be managing an active group of teacher influencers, you’ll be discovering new influencers and reporting on the group’s activities.
Overall Responsibilities Include:
Work with Senior Director, Digital Strategy to set key goals and identify potential partnership opportunities with educational influencers.
Assertive identification, outreach, confirmation, and logistics management of a large group of influencers in a targeted and seamless manner that maps directly to an editorial calendar and social insights.
Collaborate with the Social Media Manager and client to manage lines of communication with influencers.
Structure and manage database of all influencer individuals and organizations.
Proactively identify opportunities for influencer involvement in various content, activities and events to maximize and execute against the project’s mission and vision.
Manage delivery of influencer content to the senior editor.
Work closely with the Social Media Manager to pair content with trending topics, follow active users and stay up-to-date on events happening via social, i.e., Twitter chats, Slack chats, Facebook groups, etc.
Occasional travel to teacher events and client home base in Seattle TBD
Requirements:
Bachelor’s degree and 2-3 years of relevant experience (experience with education and/or lifestyle publications a plus)
Proven track record collaborating with team members to grow an audience and brand
Experience building and managing a network of brand ambassadors or influencers
Excellent writing and copy editing skills
Detail oriented, organized go-getter
Highly motivated, creative thinker and doer
Must be comfortable working independently
Must be based in or around Los Angeles, CA
How to apply
Please submit cover letter and resume to: jobs@mindovermedia.net with subject Influencer Strategy Manager ATTN: Hiring Manager.
No phone calls please.